Helene Moran - Director
Helene is co-director of Shift Learning, joining the company in 2004. For the last 7 years she has designed, executed and presented complex qualitative, quantitative and multi-modal research campaigns, often with an explicit focus on branding or digital development opportunities.
She has a passion for understanding user behaviours and perceptions and a skill for interpreting these into strong customer-centric strategies to inform business development opportunities and key marketing messages.
In addition she has implemented a number of efficacy tests for online products. She helps to generate new and improve existing digital strategies as well as advising clients on digital marketing campaigns and techniques with a particular focus on SEO.Â
A keen adopter of new technologies, Helene also advises on web development, eCommerce and eLearning; integrating her digital knowledge with her skills in research to advise on digital strategy. She strongly believes that web and online strategy development needn't be expensive and can advise organisations on cost effective and innovative digital solutions using mashups and open source technologies.
Helene has conducted a number of research projects with those producing content and qualifications within the UK and has led a number of large scale research projects for organisations working within the UK medical landscape.Â
Contact Helene on This e-mail address is being protected from spambots. You need JavaScript enabled to view it Â
