Shift Learning

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Focus Groups

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At Shift Learning we are experts in conducting marketing research focus groups within the medical and education sector. We have the expertise to use creative methods such as role play to communicate our findings and help you really feel in touch with your customers or stakeholders.

Our focus group services include:

  • Recruitment & organisation - to ensure reliable participation from the right people at your focus group.
  • Writing really effective focus group discussion guides - to make sure that you get the information you need
  • Focus group moderation - including advanced techniques such as creative visualisation and personification.
  • Analysis and reporting - we deliver a full report and presentation, including recommendations, quotes and often video clips to give you a full flavour of the group.
We are expert in recruiting and moderating respondents from the medical and educational sector. We conduct marketing research involving respondents from the following groups:
  • teachers
  • head teachers
  • pupils
  • parents
  • local authorities
  • academics
  • students
  • Vice Chancellors and other educational leaders
  • medical students
  • medical trainees
  • consultants and specialists
  • nurses
  • medical administrators 

To find out more about our focus groups, please contact Jane Powell using the contact form, call her on +44(0)207 253 8959 or email her on This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

 

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What our customers say about us

" Shift Learning (formerly Shift Media) designed and ran a session on 'focus groups' for 6 members of our marketing and production teams. They were very flexible in putting together the scope for the session and the agenda was customised to meet our objectives and specific requirements. The day was thoroughly planned and well executed. Feedback from our participants was extremely positive; they found the session very insightful and useful (particularly the practical, mock focus group) and the trainers were highly proficient. They all now feel they have some excellent techniques and 'best practice' examples to use in successfully planning and moderating focus groups.   "
Marketing Director, Espresso Education