This is a yearly large-scale survey of the UK Higher Education sector, looking at the size of the market for second-hand student books in the UK and at the factors which might drive future growth. Our approach was designed to establish the behaviour and attitudes of both students and lecturers in a way that was both robust and measurable. This year we repeated the student side of this study. Our key objectives were:
- To measure and track the impact of the second-hand market on sales.
- To identify how the second-hand market varies by year and subject.
- To seek to understand what is driving second-hand sales.
- To investigate the student behaviours and attitudes that might determine the success of different strategies to reduce the impact of the second-hand market on new book sales.
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