Because learning keeps changing… we deliver education market research you can count on.

Winner of an Education Investor Award 2019, Shift Learning is a leading education market research agency, based in the UK but with a global reach.

We help some of the most exciting and successful organisations in the education sector make decisions based on robust evidence and insight.

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What we do

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Education market research and sector analysis

We immerse ourselves in learning and teaching issues and are passionate about conducting education sector research and delivering actionable insights.

Our consultants support a diverse set of clients. We have helped LEGO Education in to develop their products for pre-school children, conducted market research with schools globally on behalf of Cambridge Assessment, worked with Nature Research and Wellcome to enhance their understanding of the research community and culture, and harnessed our university market research expertise to inform strategies at a wealth of higher education institutions.

Read our education sector research case studies

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Ethical market research

We are a Certified B Corporation™, for which our performance is regularly measured in five categories: governance, workers, customers, community, and the environment. 

The B Corp community works towards reduced inequality, lower levels of poverty, a healthier environment, stronger communities, and the creation of high-quality jobs with dignity and purpose. We are proud to have earned our Certification and be part of a global movement of people using business as a force for good™.

Explore our publicly available education market research reports

High-quality education sector research

We are MRS Company Partners, members of ESOMAR, and hold a MRS Fair Data certification. Our staff are highly trained and we are one of only 6 companies in the UK to offer MRS accredited interviewer training.

Our high quality of service has been recognised by the Education Investor Awards, for which we have been finalists on seven occasions and a winner in 2019. This year, our clients rated us an average of 4.7 out of 5 for quality and 4.8/5 for communication. Many of our clients come back to us again and again.

Find out more about our education market research services

Case Studies

Over the years we have had the privilege of working on a great variety of successful projects – from pure desk-based research and small-scale qualitative projects to more complex multi-modal studies involving advanced quantitative analysis.

Case Study
The Network research

The brief The Network, part of Cambridge Assessment, provides training and resources for anyone who works with or has an interest in assessment. They were keen to find out who...

Case Study
Internal engagement and communication focus groups

The brief The University of Southampton commissioned Shift Learning to conduct research to better understand how they can improve engagement and share information more effectively within their internal staff community....