New qualification development – Foundation degree in Film and Digital Media

Oxford Brookes University were investigating the potential for a new foundation degree in film and digital media. Oxford Brookes asked Shift Learning to investigate the potential of the new programme amongst employers, and to gauge employer reaction to the foundation degree as a pre-entry qualification and as a suitable avenue for in-work professional training.

Universities, HEIS and FEIS
Parent decision-making processes and views on the French school system in London

An educational charity commissioned Shift Learning to conduct research on French education in London. The client wished to explore decision-making processes and marketing messages that would help inform future developments in the French system in London.

Public sector and not-for-profit
Brand tracking survey

Shift Learning have been running a brand tracking eSurvey for Pearson College London since 2013.

Universities, HEIS and FEIS
Reviewing brand architecture of degree courses

Pearson College London were launching a brand new suite of degrees and wanted a robust research project to lay the foundations of their communications strategy.

Universities, HEIS and FEIS
PTE Academic test taker research

Pearson in 2009 entered the English Language Testing market with the launch of PTE Academic, a test aimed at modernising the approach to delivery and assessment taken in this market.

Publishing and media companies
Brand Naming Research

Our client, a leading publisher, was considering changing their brand name. Since previous qualitative research had shown that customers have emotional associations with the publisher’s branding, our client was looking for further robust quantitative research to support a business case on whether their branding should be changed, as well as information on factors driving their customers’ purchasing decisions.

Publishing and media companies
Research into summer school demand and preferences

Queen Mary University of London (QMUL) were looking to develop their summer school offer.

Universities, HEIS and FEIS
Research with prospective students into programme concepts in Liberal Arts and World Philosophies

SOAS are considering the development of new degree programmes in Liberal Arts and World Philosophies. They asked Shift Learning to test the concepts through an eSurvey aimed at students currently studying arts and humanities subjects at Year 13 and undergraduate levels.

Universities, HEIS and FEIS
Understanding factors around university summer school attendance in the UK and overseas

SOAS, University of London commissioned this research in order to gain an understanding of motivations and behaviours around summer school attendance in the UK and overseas.

Universities, HEIS and FEIS
New programme development research

A UK arts university was looking into possible new areas of opportunity for future qualifications, with a view to increasing overall applications to their courses.

Universities, HEIS and FEIS
Examining workspaces, environments and estates at a London university

This university’s estates team required a research project which incorporated opinions from a wide variety of stakeholders to ensure that their decisions have a positive impact on the student experience, enhance the overall brand and are aligned with changing requirements of academics, staff and students.

Universities, HEIS and FEIS
Exploring students’ decision-making processes for degrees

A UK university wanted to extend their course provision to include undergraduate programmes in front-of-stage areas such as Dance and Acting. Our research aimed to explore the decision-making processes of potential students when selecting a degree, before recommending the optimum course structures and brand positioning to meet their needs.

Universities, HEIS and FEIS
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