Evaluation and market research experts within further and higher education

Providing the insight you need, when you need it.

Rapid and constant change is a key feature of tertiary education. Providers have to respond to regulatory changes, technological advancements – such as AI – and changing student demographics, demand and expectations. Having the data and insight to inform and evidence key decisions is more important than ever and, in a time-squeezed sector, not always easy to achieve.

Shift has supported the sector for over 22 years – providing insights to everyone from large and established universities to new or specialist providers. We understand your requirements, we listen, and we deliver.

“Shift Insight were great to work with… The evaluation report has given us valuable feedback from which we can develop this pilot programme.”

UAL (University of the Arts London)

“Shift Insight’s approach was well considered and thorough, their expertise in the higher education sector was clear to see.”

City, University of London

“The findings of the research conducted by Shift have provided us with intelligence to adapt and diversify our programme to grow business in existing and new markets.”

Northumbria University

Experts in university market research

We offer a range of services to help your organisation develop and stay one step ahead. We thrive on conversation and collaboration, so do get in touch to discuss your requirements or any of our services.

New course and portfolio development  

Teaching and learning

Metrics and monitoring

Student-focused research and evaluation

Alumni surveys

Evaluating approaches to EDI and widening participation

Brand and communications research, including brand tracking

Pricing and business model research

Environmental analysis, PEST analysis and strategic support

Consultancy for campus development

Staff consultations and staff policy consultations