“The collaborative approach they took meant that we progressed quickly through the various stages of the project and the end result has been a thorough, carefully-evidenced piece of market research that will form the bedrock of our 2021 course development.”

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Head of Publishing, Researcher Training, SpringerNature

Nature Research

“We are delighted with the robust data analysis and the research outcomes – and grateful for the support offered when we needed it along the way.”

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Strategic Marketing Manager, Cengage EMEA


“The code frames developed for the open-ended questions were particularly valuable in assisting us to clarify the benefits students derive from online forms of assessment and how we can further enhance the provision.”

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Dr Linda Amrane-Cooper

University of London

“They really hit the ground running. They know our audience, our requirements, and calmly accommodated any new requests (translations, extra COVID-19 questions suggested at the 11th hour). They partner us for the whole journey.”

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Chief Careers Editor


“Shift quickly anticipated potential issues and offered solutions to establish the insights we needed.”

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Managing Editor, The Royal Society of Chemistry

The Royal Society of Chemistry

“Shift’s research findings have provided us with a whole range of actionable insights and findings which will shape our medium to long-term strategic direction and operational planning. The research techniques they used were innovative and relevant to the participant groups at each stage. The communication of findings to a range of stakeholder audiences has been […]

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Head of Market Intelligence and Academic Developments

Goldsmiths, University of London

“The 2019-20 SES saw a record number of responses, and the knowledge the team picked up about our distance and flexible learning programmes last time really shone through. Shift’s responsiveness, attention to detail and commitment throughout the project was very much appreciated.”

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Head of Surveys and Student Voice

University of London Worldwide

“[Shift] were able to deliver a quality and breadth of data that we haven’t seen anywhere else for this topic, allowing us to carefully target our subsequent activities. It also captured the attention of research culture advocates across the UK and globally.”

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Ben Bleasdale, Senior Policy and Advocacy Advisor


“I really enjoyed working with the Shift team… they were always responsive and understood our need and our market very quickly. I would happily work with them again.”

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Nicola Newman, Chief Executive

Ansbury Guidance

“The researchers we worked with were professional, insightful and collaborative throughout.”

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Customer Insight and Brand Strategy Director

Cambridge University Press, Academic Division

“Our experience with Shift is always very positive. The work that they do is high quality and our projects with them run with ease.”​

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Education Executive

Royal Society of Chemistry

“I would definitely recommend working with Shift. They have an excellent understanding of the education sector…”

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Communications and Marketing Manager

Cambridge Assessment

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