Who we are

We are a small team of researchers who are passionate about education and learning.

With more than 14 years experience, our young, bright and vibrant research team come from a wide variety of backgrounds including acting, consultancy, publishing, marketing and web development. This diversity gives us a wide skill set and a collection of unique perspectives to meet your research objectives. What connects us is a passion for education market research and a desire to deliver quality data and insight. Our mission is to give all our clients the best experience they have ever had with an agency.

Meet the team

Jane Powell

Managing Director

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Jenny Kedros

Associate Director

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Rebecca Berry

Associate Director

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Lucy Wild

Research Manager

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Matthew Wood

Senior Qualitative Research Analyst

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James Moon

Senior Quantitative Analyst

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Rachel Hastings-Caplan

Senior Research Executive

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Misha Gorsia

Senior Research Executive

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Lena Karlin

Research Executive

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Nicola Black

Junior Research Executive

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Becky Gregg

Junior Research Executive

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Josh Dorr

Junior Research Executive

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William Roberts

Research Assistant

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Scott Lampon

Research Assistant

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Our ethics

We work for each of our clients in absolute confidence and to the highest professional standards.

Charity donations

We often suggest our clients use donations to charity as incentives for research. As a result we have generated over £40,000 of charitable donations to organisations such as British Heart Foundation, Cancer Research UK, Macmillan Cancer Support and Medicins Sans Frontieres.

Professional conduct

We are members of the Market Research Society and European Society for Opinion and Market Research.
We are also registered with the Information Commissioner’s Office. This means we inform the ICO of any lists created and held with personal information.
Our research team abide fully by:

This means that, amongst other things, we do not mislead respondents as to the nature of our research. We also ensure all transfers of data occur through our project management system, Basecamp, or through a secure FTP.